Pro Rodeo Canada Member Login
Official home of the Canadian Professional Rodeo Association FB TW YT IN E


PRO RODEO CANADA NEWS RELEASES and ANNOUNCEMENTS

Canadian Pro Rodeos Added to The Cowboy Channel

FORT WORTH, TX – April 21, 2023 – Rural Media Group, Inc. (RMG) announced today that it has entered into an assignment and assumption agreement with FloSports, Inc. to purchase and obtain the media rights license for the Canadian Professional Rodeo Association (CPRA). Effective immediately, RMG now owns the exclusive worldwide, global video rights and license to capture, sell, broadcast, stream, record, and/or distribute CPRA events for the next 5 years until December 31, 2027. And as the official media partner of the CPRA, RMG will begin broadcasting CPRA rodeos for the 2023 season on its linear networks, The Cowboy Channel and The Cowgirl Channel, while also working with CPRA-sanctioned rodeos to live stream and VOD additional events on RMG’s digital platform Cowboy Channel+. This new partnership builds upon RMG’s Canadian foothold with their already existing relationship broadcasting The Calgary Stampede on The Cowboy Channel every year in July along with the chuckwagon races.

Cowboy Channel"Canada and the U.S. have always had a common bond with their shared love of rodeo and the western lifestyle,” stated Patrick Gottsch, Founder of Rural Media Group, Inc.  "The addition of these great Canadian rodeos will enhance and expand our international coverage of rodeo on both The Cowboy Channel and The Cowgirl Channel, which will excite and be embraced by our large and growing audiences on both sides of the border, and around the world."

Under this new agreement, The Cowboy Channel will be the new home of the Canadian Finals Rodeo (CFR), which takes place every November in Red Deer, AB, along with the Maple Leaf Circuit Finals in Regina, SK, the SMS Equipment Pro Tour Finals and several other premier stops along the SMS Equipment Pro Tour including but not limited to: Wainwright, Ponoka and Strathmore, AB; Williams Lake and Armstrong, BC; Morris, MB and Regina; SK. Numerous Canadian pro rodeos will be part of The Cowboy Channel’s very popular 100 Rodeos in 100 Days schedule, which begins in June 2023 with Reno Rodeo and ends in September with the Pendleton Roundup.

“Rodeo is just as big in Canada as it is in the United States,” said Jeff Medders, The Cowboy Channel President and host of the NFR. “Whether it is fans traveling from Canada to the NFR in Las Vegas every December, or Canadian cowboys and cowgirls competing in PRCA rodeos to earn their spot to compete at the NFR, the sport of rodeo is growing by record numbers.”

“FloSports has been a fantastic partner for the Canadian Professional Rodeo Association for the last 5 years and we want to thank them for everything,” said Denny Phipps, General Manager of the Canadian Professional Rodeo Association. “We are very excited about our new relationship with Rural Media Group and the opportunity for our events to be broadcast on the Cowboy Channel, the Cowgirl Channel and the Cowboy Channel + app. This move will allow fans to follow their favorite cowboys and cowgirls through the course of the season with a single broadcaster. Canada has some of the best rodeo action in the world, with top tier talent from both sides of the 49th competing, along with amazing animal athletes. We cannot wait to showcase these events on The Cowboy and Cowgirl Channels!“

CPRA events will primarily be on The Cowboy Channel, with overflow rodeos airing on The Cowgirl Channel. For those who live in Canada, it is important to note that all CPRA programming on The Cowboy Channel will also be simulcast on Cowboy Channel Canada and RFD-TV Canada, along with radio coverage on Rural Radio 147 on Sirius XM Canada.

More information about the CPRA on The Cowboy Channel and The Cowgirl Channel will be released soon. To stay up to date on future programming updates, news, and information, please sign up for our newsletters by visiting www.thecowboychannel.com and www.thecowgirlchannel.com

To find The Cowboy Channel on your cable/satellite system,
please visit thecowboychannel.com/find-us-on-tv.

 

ABOUT CANADIAN PROFESSIONAL RODEO ASSOCIATION (CPRA)
The Canadian Professional Rodeo Association with headquarters in Airdrie, Alberta is the official sanctioning body for Professional Rodeo in Canada. The CPRA approves 55 + events annually with a total payout exceeding $6 million. The organization oversees the SMS Equipment Pro Tour Finale each fall in Armstrong, BC, holds their premiere event–the Canadian Finals Rodeo (CFR)–at Westerner Park in Red Deer, AB in early November and endorses the Maple Leaf Circuit Finals as part of Canadian Western Agribition in Regina, SK. For further details, please go to RodeoCanada.com
Facebook and Instagram: @prorodeocanadaofficial l Twitter: @prorodeocanada

ABOUT RURAL MEDIA GROUP, INC. (RMG)
Rural Media Group, Inc. is the world’s leading multimedia content provider dedicated to the rural and western lifestyle. With a mission of reconnecting “city with country,” RMG is the parent company of RFD-TV, RURAL RADIO Channel 147 on SiriusXM Radio, The Cowboy Channel, and The Cowgirl Channel. RMG networks are distributed worldwide by DBS, telco, and cable systems, including DISH, DIRECTV®, Comcast, AT&T U-Verse, Mediacom, Charter Spectrum, Suddenlink, Cox, and more than 600 independent rural cable systems. Corporate headquarters are in Omaha, Nebraska; broadcast operations are in Nashville, Tennessee, for RFD-TV and RURAL RADIO Channel 147 on SiriusXM Radio, and in Fort Worth, Texas, for The Cowboy Channel and The Cowgirl Channel.

ABOUT THE COWBOY CHANNEL
The Cowboy Channel is the Official Network of ProRodeo, and the Home of the National Finals Rodeo, broadcasting live from Las Vegas every December. Headquartered in the historic Fort Worth Stockyards, The Cowboy Channel is the first 24-hour television network dedicated to western sports and the western lifestyle. The programming features a wide variety of “live” coverage from major western sporting events showcasing the world’s toughest and most talented cowboys and cowgirls. The Cowboy Channel is available on cable/satellite systems on Altice, Charter Spectrum, DISH, DIRECTV®, AT&T U-Verse, Cox, Comcast, Mediacom, Verizon FIOS TV, and many other rural cable systems. The Cowboy Channel can all be streamed online via The Cowboy Channel Plus app at COWBOYCHANNELPLUS.COM, DIRECTV NOW, Roku, iOS, Android, Firestick, Apple TV, and Sling TV’s Heartland Extra package. For more information, please visit thecowboychannel.com.
Facebook: @CowboyChannel | Twitter: @Cowboy_Channel | Instagram: @TheCowboyChannel

ABOUT THE COWGIRL CHANNEL
The Cowgirl Channel is a 24-hour television network featuring content centered around women in western sports and the modern-day cowgirl. The network primarily broadcasts programming around barrel racing and breakaway roping plus western fashion, western home shopping, and the everyday cowgirl lifestyle. The programming lineup also features many live western sporting events from around the country. The Cowgirl Channel is owned by parent company, Rural Media Group, and is the sister network to The Cowboy Channel. The Cowgirl Channel is currently available on Dish Network 269, and available for live streaming on Cowboy Channel+. Headquarters and new studios for The Cowgirl Channel are in the Historic Fort Worth Stockyards in Fort Worth, Texas. For more information, please visit www.thecowgirlchannel.com.
Facebook: @officialcowgirlchannel I Instagram: @officialcowgirchannel I Twitter: @cowgirlchannel I TikTok: @cowgirlchannel

MEDIA CONTACTS:

Raquel Koehler
raquel@thecowboychannel.com
402-598-9240

Barb Poulsen
CPRA Communications Lead
Mobile: 403 625-9225
media@rodeocanada.com




Are you a media person who would like to be added to the CPRA Media list to receive releases from our organization?
* If so, please email media@rodeocanada.com to let us know your media connection & contact info.


CANADIAN PROFESSIONAL RODEO ASSOCIATION
~ 2023 NEWS RELEASES and ANNOUNCEMENTS ~


2023
JANUARY APRIL
* CPRA Welcomes New CRES Mgr * New CPRA Rodeo Administrator Tanner Girletz
MARCH  
* New Pro Rodeo Canada Partner  



2022
JANUARY AUGUST
Big Time Success for CPRA Athletes at NWSS CPRA Athletes Make Hay on a Three Province Weekend
MARCH Hay Sets New World Record
ATB Enters Three Year Agreement as Presenting Sponsor of CFR Good Times For Goodine
CPRA-Semi-Pro Rough Stock Agreement Hansen Makes a Move
CPRA AwardS Permit Memberships to High School Rodeo Champs and Reserve Champs Standings Races Tighten
APRIL Edmonton Pro Rodeo Gains Pro Tour Status
Rough stock cowboys on DL list Triple Play for Graham Team Roping Brothers
Exciting Season On Tap for Pro Rodeo Canada Good Times For Goodine
Veterans Shine as CPRA Season Gets Underway Hansen Makes a Move
MAY SEPTEMBER
Graham Team Roping Brothers On Fire Big Moves in BC on Labour Day Weekend
SMS Equipment - Pro Tour Title Sponsor Kylie Whiteside Bats 1000 (Olds & Hanna Highlights)
Scott Byrne - P.A. Sport Hall of Fame Inductee Packin' For CFR (Edmonton Pro Rodeo Highlights)
Taber Spring Rodeo Highlights CPRA Year-End Awards Announced
SMS Equipment Pro Tour Kicks Off In Grande Prairie OCTOBER
102 Years of the Falkland Stampede Sundre Pro Rodeo Joins SMS Equipment Pro Tour
Grande Prairie Stompede 2022 CPRA Rodeo Administrator Announcement
JUNE 2022 CFR Personnel Announced
Cassidy Extends Season Lead 2022 CPRA Committee of the Year Awards Decided
Big Weekend for Ben Andersen NOVEMBER
Athlete Stand-Outs - Davison & Schmidt 1st CFR Victory Lap for Beau Cooper
Ty Harris On Fire Stellar Round of CFR Steer Wrestling
JULY New Record in the Saddle Bronc at CFR
Cowboy Christmas - A Game Changer Tight Races Heading Into CFR Sunday
NFR Open / Circuit Finals Results 2022 Pro Rodeo Canada Champions Crowned
Guenthner Tops Leaderboard Legends Were Made at CFR '48
BAW Roster Expands For CFR#48 Lea Park Rodeo Gains Pro Tour Status
  DECEMBER
  Maple Leaf Circuit Finals Highlights
  WNFR Highlights
  Thurston Wins Third World Title


2021
JULY OCT
* Rodeo Canada Season Underway * Congrats 2021 CPRA Award Winners
AUGUST * Canadian Finals Rodeo is Back
  NOV
* August Long Weekend Sees Big Performances CFR - Performance One
* Dublanko and Durazo Among Weekend Winners CFR - Performance Two
* Consistency Pays Off For CPRA Athletes CFR - Performance Three
SEPT CFR - Performances Four-Five
* CFR47 Announcement Champions Declared at CFR47
  Maple Leaf Circuit Champions Decided
 







 
 
 
SMS Equipment Peavey Mart



Troy Fischer Silverworks Buckle Vodka

RAM Rodeo Cambridge Hotel Woody's Saddles

Lea Park Rodeo Sundre Rodeo


 
 
 
 
Pro Rodeo Canada 272245 Range Road 29 Airdrie, AB T4A 2L5 Ph: (403) 945-0903 Fax: (403) 945-0936 Email cpra@rodeocanada.com
 
 

HOME SCHEDULE STANDINGS SPONSORS MEMBERS MEDIA CFR
LINKS - Entry Calendar - SMS Equipment Pro Tour FANS - Member Forms - Releases - Canadian Champions
CONTACT RESULTS - Maple Leaf Circuit   - Member Login - Animal Welfare - Past Champions
    - Rookie Standings   - Rule Book - Rodeo News - Award Donors
    - Winston Bruce Series   - Board of Directors - Media Guide MAPLE LEAF CIRCUIT
    - Kenton Randle Series